It has today been announced that Cardinal Golf, the new clothing brand launched by former Open Champion Paul Lawrie, will be the Official Clothing Partner for the Paul Lawrie Match Play. The European Tour event, which sits on the Race To Dubai schedule, is now entering its second year and will be played at Archerfield Links from 4th - 7th August 2016.
Cardinal Golf has been the brainchild of Lawrie and his family, who earlier this year announced a new line of apparel and accessories to be available in select retail stores in Spring/Summer 2017, with a compact range launching in Summer 2016. Speaking about the new association, Paul said, "It’s fantastic that Cardinal will be the Official Clothing Partner at the Paul Lawrie Match Play. It's the perfect opportunity to showcase our new brand to golf, and also importantly will provide an excellent launchpad for sales for the new 2017 range.”
Dominik Senn, CEO of 4sports & Entertainment, the Promoter of the Paul Lawrie Match Play was pleased to have the support of Lawrie's clothing brand to the event. He said, "It's great for the tournament to have an exciting new clothing brand as its official clothing partner. With the impending launch of Cardinal Golf, the tournament will provide a perfect platform for exposure and sales".
About Cardinal Golf: Cardinal Golf is a company owned by Paul Lawrie and family, that designs, produces and markets a line of premium apparel and accessories to the golf retail sector. Central to the Cardinal brand is style and function. Product design addresses the needs of the modern day consumer through innovative tailoring and a combination of traditional and modern materials.
Initially launching in Summer 2016 with a compact range, the brand will be launching fully to a select retail base in Spring/Summer 2017.
About 4SPORTS: 4SPORTS is one of the world’s leading athlete management and sports sponsorship agencies. Based in Zug (Switzerland), 4SPORTS also has offices in Los Angeles (California, USA), Toronto (Canada), Jupiter (Florida, USA), London (United Kingdom), Stuttgart (Germany) and Angelholm (Sweden). It offers a full management service to over 250 professional athletes from the world of ice hockey, golf, tennis and skiing. 4SPORTS is also the promoter of international sport events such as the European Tour’s Porsche European Open and Paul Lawrie Match Play as well as the CEV Beach Volleyball European Championship Series.
For more information on the Paul Lawrie Match Play please contact:
Jamie Evans: Commercial Director
Katinka Dufour: Event Manager
For more information on Cardinal Golf please contact:-
Ben Moffat: Brand Consultant